The Learner Sandwich: A Recipe for Effective Curriculum Design

You’re designing your curriculum all wrong. Your biggest mistake?

Ignoring the voice of your learner.

Now before you come at me with one/ more of the following:

  • “What do our learners know?”

  • “They don’t know the subject themselves - how will they tell us what they want?”

  • “I’m an expert at curriculum design.”

Let me start with an example!

Say you’re designing a curriculum to cook your meals at home in India for working professionals. What are the first few things you’d do?

Here are my top guesses:

  • Understand the universe of food in India

  • Look at home cooking and what’s possible

  • List equipment, ingredients and recipes

  • Build meal plans

Do you think after all this you’d be able to make the curriculum? Probably.

Will it be useful? Most definitely not. The voice of the learner is missing!

Here is what I’d do instead - build a learner sandwich 🥪

  • Start with the learner: Understand the Who (Demographics, psychographics) and the Why (Challenges, needs and expectations)

  • Look at the ecosystem: Elaborate on the What aka topics that exist & what might be worth learning

  • Go back to the learner: Narrow down at the what (what is worth learning for this learner) & test out the How (or the manifestation of the curriculum into content/ resources etc)

Let’s get into each of these in detail:

Layer #1: Learner (Who & Why)

🧑🏻‍🎓 WHO

Build a learner persona. Define the following for your ideal learner:

  • Age

  • Geography

  • Background (Educational/ work)

  • Past knowledge/ experience on the topic

  • Challenges

  • Motivations

You can do this by:

  • Doing 1:1 interviews with learners

  • Talking to someone in the team who might have first-hand experience with your learners (If you can’t access them yourself)

  • Doing secondary research (Videos, research etc)

🤔 WHY

  • Articulate the current and end state of your learner. What is the delta you’re trying to dive?

  • From the challenges that your learners face, pick the top 5 - which of these can you realistically solve?

You can do this by:

  • Doing a visioning workshop with your team

  • Building an empathy map for what your learner will think, feel, say and do if your curriculum is successful

Layer #2: Ecosystem (What)

🧠 WHAT

Make an exhaustive list of Knowledge, Skills and Mindset that are critical for anyone to excel in this topic.

Do not filter for your learners at this point. Be exhaustive.

You can do this by:

  • Doing 1:1 interviews with experts in the domain

  • Brainstorming with your team/ experts on different things that come under it

  • Doing a trends analysis on what is coming up in the domain

Layer #3: Learner (What & How)

🧠 WHAT

Filter out the list you made earlier for your learners into - what is useful for your learners & things they already might know.

This is the part which most people skip out. The curriculum has to be designed for your learner!

You can do this by:

  • Looking at the interviews/ secondary research you did

  • Doing 1:1 interviews with new learners - people who might have recently learnt what you’re trying to teach

  • Doing 1:1 interviews with experts - trying to figure out where most novices struggle

📒 HOW

Build a learner journey for your learner. Think of how your curriculum comes to life and manifests into different things.

These could be training, content, videos and so much more!

You can do this by:

  • Making a list of everything that you imagine is a part of the learning experience - think async and sync

  • Now sequence them into a week or a month - how do they come together?

  • What is unique about them? How are they different?

In a Nutshell 🌰

Remember, if there is a choice between a designer’s opinion and a learner’s - the learner ALWAYS wins!

And don’t forget to eat the learner sandwich:

  • Learner (Who & Why)

  • Ecosystem (What)

  • Learner (What & How)

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Goal-Oriented Learning Design

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Context-driven LxD - A Framework