5 Lessons that Changed the Way I Design Courses

Last week I finished the Course Design Accelerator by Dr. Phillipa Hardman. Staying true to ‘Learning by teaching’ this article is an attempt at capturing some of the many learnings I’ve had over the 3 weeks course.

Here are 5 Lessons that changed the way I design courses:

1/ Shifting from 80-10-10 → 10-80-10

🚫 Mistake

As learning experience designers we tend to focus a lot on content. Most courses look something like this:

  • 80% Content

  • 10% Activities

  • 10% Feedback

This approach leads to information overload for the learner often resulting in drop-offs and don’t contribute to the mastery of the topic.

✅ Solution

Instead we need to design courses where we have:

  • 10% Content

  • 80% Activities

  • 10% Feedback

This is called the Minimum Viable Content Framework. By shifting the focus from passive content to hands-on activities for the learner - they are more engaged and can progress towards mastering the topic.

2/ Discovery → Outcome → Storytelling

🚫 Mistake

More often than not we start designing learning experiences by starting with the how. We start storyboarding and start thinking about how the content needs to be designed, how the live session needs to be delivery and so on.

By starting with the how, we end up being blindsided in the decision making process - with a poor understanding of our learners & their context.

✅ Solution

Instead we should approach the course design process like:

  • Discovery - starting with the why for our learners

  • Outcomes - mapping the what or the topics we’re covering

  • Storyboarding - detailing out the how i.e. content, activities and feedback

By going through this structured process, we’re able to tap into the learner’s motivations and design courses where we champion the needs of the learner.

3/ Instruction << Feedback

🚫 Mistake

Courses we design often focus primarily on instruction - things the facilitator will be ‘teaching’. And while there is a lot learners can learn from experts in the domain, instruction is often not the best use of their time with the learner.

✅ Solution

The best use of instructor time is actually to give for feedback. Feedback can come in different shape & sizes:

  • Telling you what you did right and where you can improve

  • What good and bad outputs look like

  • Showcasing how the instructor would have approached the problem

  • Seeing what my peers have done

By focussing on feedback - you also tend to prioritise the learner actively doing something rather than them just being passive.

4/ Communication is key

🚫 Mistake

As course designers we often undermine the power that good packaging and branding has. From the name of the course and modules to the design of the landing pages to the visuals used in the content - communication contributes to the overall learning experience.

✅ Solution

Human beings are very visceral. Words, colours, framing - all matter. We need to be able to communicate effectively with our learners. And this requires us to pay attention to the details and iterate on it over time. These could include:

  • The name of the course, module, concept

  • The way the learning outcomes are framed for a module

  • The visuals used in the content

5/ Go Meta

🚫 Mistake

Most courses purely focus on the subject matter at hand. We try to get learners to understand only the concept deeply without getting them to connect the concept to the real world or their prior knowledge or who they are as individuals.

✅ Solution

As course designers - we need to create opportunities for your learners to zoom out and go meta. Now reflection can have many faces but here are a few things you can ask your learners to do:

  • Articulate their intentions - ask them why

  • Connect it to something that they knew in the past

  • Think how they approached solving a problem

These 5 lessons among many others has started changing my practice right away! Which one resonated with you the most? Tell me!

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